• Work
  • About

Alex Drumm's Portfolio

  • Work
  • About

 How do those kids end up on the sideline at the World Cup? It doesn't just happen. It's all part of a huge POWERADE program that brings together more than 150 kids from across the country for a two-day experience packed with training, competition, and connection. 

From dinner program planning to social videos to figuring out what the kids would do between training sessions, this was a massive project that was as memorable and unique for me as it was for the Crew themselves.